Hey there, I'm

Alyssa Rachelle!

Welcome to my blog! I'm a Chattanooga and Cleveland, TN, photographer specializing in family, brand, and event photography. I thrive off of story-telling detail and building genuine relationships! I'm also a wife, boymom, enneagram type 1, and love all things nature. So, basically, if I'm not doing something photography-related, you'll find me outside with my family recovering from perfectionism. Anyway, enjoy viewing my latest work, resources for clients and friends, and glimpses into my life!

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Can I share something exciting with you?! I completed Phase III of my rebranding project FOUR MONTHS EARLY! What?! God’s given me a different kind of laser focus during these last few weeks of pregnancy, and pregnancy insomnia’s real ya’ll. Initially, I planned to complete this during “Baby Leave,” while Beckett naps or Jimmy takes […]

Rebranding Phase III: Blog Site Launch

Oh my lanta, it’s time to share my new website with you!!! AH! I designed this website myself and paid entirely too much attention to every detail. I have butterflies about sharing it with you. Surely there is something I missed, but if I wait to share my website until I believe it’s perfect, you’ll […]

Rebranding Phase II: Website Launch

Shiplap Nursery Even though Beckett’s constant kicks and squirms remind me that he’s on his way, there’s still a part of me that can’t believe that I’m going to be a Mommy in a matter of weeks! Ah! Despite my occasional difficulty grasping that somehow I’m “allowed” to be solely responsible for another life, we’re […]

Beckett’s Shiplap Nursery

shiplap nursery by family photographer alyssa rachelle photography

I’ve photographed the Young family since the oldest, Josie, was six months! Now, Josie’s 2yo and Baby Ilana’s 1yo! How precious it’s been to feel like a part of their family and to end this year’s session season with them at a Chattanooga flower farm before I go on Baby Leave 🙂 One of the […]

Chattanooga Flower Farm Session

For several weeks now, I’ve been hustling on a three-phase rebranding overhaul! It’s a tedious process with lots of moving parts, but I simply can’t contain myself any longer, so I’m sharing Phase One with you today… I’m thrilled to share with you that I’ve changed my business name from “Rowe Photography” to “Alyssa Rachelle!!!!” […]

Rebranding Phase One: New Name & Logo

I have tons of fun photographing every portrait session, and my time with Rosie & Eli for their Chattanooga couples getaway session was no exception. In fact, they kept me laughing so much that I didn’t realize how soaked in sweat I was until I got into my car to leave the location (thanks to […]

Chattanooga Couples Getaway Session

I’m still coming off a high from reading the book “Girl Wash Your Face” by Rachel Hollis. Can we pause our chaotic day for a moment and get vulnerable together? I’d like to share a section that stood out to me during this season in my life. I have many take-aways from the raw, hilarious, […]

Girl Wash Your Face: Book Reflection

For years, maybe even all my life, I’ve believed the lie that “if you’re not moving fast, you’re not moving forward.” Well, friends, that belief has sent me into many tailspins and ugly burnouts. Over the last two years I’ve been more intentional about living “slower” to make space for what matters to me—energy and […]

Grace Not Perfection: Book Reflection

In 2007, I got my first Digital SLR camera, a Canon Rebel xti! Hellooo, first love!!! I had been wanting a camera that took good pictures. You know, One that could give me that “blurry” background look that always caught everyone’s attention. So, naturally, I believed had to get a “fancy” camera! The fact that […]

DSLR & Mirrorless vs. Point-and-Shoot Cameras

I get asked A LOT what type of camera I recommend. Oh boy, that’s a loaded question! 🙂 One I’d love to cozy up at a coffee shop with you and go on about for hours and hours! But, I’m guessing you don’t have time for that, ha! So, I’ll try to put it in […]

What Camera I Recommend

It’s been nine years since these cuties have been together. Their story began in a high school Algebra 2 class. Julie was captivated by Austin’s big smile (and brains). Austin couldn’t help but be won over by Julie’s fun personality. The two have lived so much life together since then. I loved capturing their love […]

Collegedale Couple Session

We photographed the Jorgensen’s maternity photos in August of last year. Now, the Jorgensen’s are a family of three. It’s unreal that Jackson is eight months old! What?! It was so nice to catch up with them while photographing some updated family photos at Greenway Farms. Jessie and Johnny have made transitioning into parenting look […]

Greenway Farms Family Photos

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