Hey there, I'm

Alyssa Rachelle!

I’m Alyssa—a Chattanooga and Cleveland, TN, photographer capturing family chaos (the good kind) and meaningful moments with a light and airy touch. When I’m not behind the camera, I’m a boymom, Enneagram 1w2, and nature lover who’s recovering from perfectionism (mostly with chai lattes and deep breaths). Here, you’ll find my latest work, tips to simplify life, and probably a laugh or two. I’m so glad you’re here—grab a coffee and dive in!

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I’ve photographed the Young family since the oldest, Josie, was six months! Now, Josie’s 2yo and Baby Ilana’s 1yo! How precious it’s been to feel like a part of their family and to end this year’s session season with them at a Chattanooga flower farm before I go on Baby Leave 🙂 One of the […]

Chattanooga Flower Farm Session

For several weeks now, I’ve been hustling on a three-phase rebranding overhaul! It’s a tedious process with lots of moving parts, but I simply can’t contain myself any longer, so I’m sharing Phase One with you today… I’m thrilled to share with you that I’ve changed my business name from “Rowe Photography” to “Alyssa Rachelle!!!!” […]

Rebranding Phase One: New Name & Logo

I have tons of fun photographing every portrait session, and my time with Rosie & Eli for their Chattanooga couples getaway session was no exception. In fact, they kept me laughing so much that I didn’t realize how soaked in sweat I was until I got into my car to leave the location (thanks to […]

Chattanooga Couples Getaway Session

I’m still coming off a high from reading the book “Girl Wash Your Face” by Rachel Hollis. Can we pause our chaotic day for a moment and get vulnerable together? I’d like to share a section that stood out to me during this season in my life. I have many take-aways from the raw, hilarious, […]

Girl Wash Your Face: Book Reflection

For years, maybe even all my life, I’ve believed the lie that “if you’re not moving fast, you’re not moving forward.” Well, friends, that belief has sent me into many tailspins and ugly burnouts. Over the last two years I’ve been more intentional about living “slower” to make space for what matters to me—energy and […]

Grace Not Perfection: Book Reflection

In 2007, I got my first Digital SLR camera, a Canon Rebel xti! Hellooo, first love!!! I had been wanting a camera that took good pictures. You know, One that could give me that “blurry” background look that always caught everyone’s attention. So, naturally, I believed had to get a “fancy” camera! The fact that […]

DSLR & Mirrorless vs. Point-and-Shoot Cameras

I get asked A LOT what type of camera I recommend. Oh boy, that’s a loaded question! 🙂 One I’d love to cozy up at a coffee shop with you and go on about for hours and hours! But, I’m guessing you don’t have time for that, ha! So, I’ll try to put it in […]

What Camera I Recommend

It’s been nine years since these cuties have been together. Their story began in a high school Algebra 2 class. Julie was captivated by Austin’s big smile (and brains). Austin couldn’t help but be won over by Julie’s fun personality. The two have lived so much life together since then. I loved capturing their love […]

Collegedale Couple Session

We photographed the Jorgensen’s maternity photos in August of last year. Now, the Jorgensen’s are a family of three. It’s unreal that Jackson is eight months old! What?! It was so nice to catch up with them while photographing some updated family photos at Greenway Farms. Jessie and Johnny have made transitioning into parenting look […]

Greenway Farms Family Photos

After lots of hard work, and being across the country from family, Karli’s graduating from Loma Linda University with a Master’s in Speech Language Pathology! Woohoo!! We celebrated her graduation with a session at the Collegedale Greenway! Karli has a special place in her heart for working with kids and has been in Chattanooga, Tennessee […]

Collegedale Greenway Session

Karli is finishing her Masters in Speech Language Pathology at Loma Linda University. Yahoo! She’s been doing her clinicals in Chattanooga, Tennessee, and staying with Katelyn. So, we couldn’t pass up the opportunity to capture celebratory graduation photos for Karli (check out her blog post here) and family pictures, including debuts from Katelyn’s little girl, […]

Donut Photoshoot with Family

How many of us can say we first met the love of our life when they were kids? I’m guessing not many! But, that’s how Bethanie & Austin’s story got started! Austin’s dad pastored the church they both attended as kids. Fast forward through girls and boys having “cooties,” and we find the sweet couple […]

Sunset Rock Engagement Photos

I'm Alyssa, your Chattanooga & Cleveland, TN Photographer and systems-obsessed, sanity-saving friend.

I serve families, brands, and events in Chattanooga, Cleveland, and Ooltewah (and yep, even beyond). My style? Light, airy, and joy-packed.

When I’m not behind the camera, I’m helping mamas simplify life with smart systems and realistic routines that actually work.

Around here, it’s all about capturing your story and giving you tools that free up your time.

more about me

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